Luxury Melbourne residence at dusk with city skyline

Exceptional homes. Extraordinary results.

Boutique real estate specialising in Melbourne's most desirable homes. Personal service, market expertise and outstanding outcomes.

$750M+Property Sold
500+Successful Campaigns
20Years Experience
5★Client Reviews

Properties that speak for themselves.

A considered selection of homes currently represented by Hawthorne across Melbourne's inner east.

For Sale Contemporary family home facade at dusk, Hawthorn
$4,250,000Hawthorn
5 Bed · 3 Bath · 2 Car

A contemporary family home of generous proportion, with a warm material palette and seamless indoor-outdoor living.

For Sale Luxury apartment interior with Melbourne skyline view
$3,400,000East Melbourne
3 Bed · 2 Bath · 2 Car

A refined apartment residence framing uninterrupted city and parkland views through floor-to-ceiling glass.

Expressions of Interest Architect-designed stone residence at dusk, Toorak
$7,500,000Toorak
5 Bed · 4 Bath · 3 Car

An architect-designed statement residence, where natural stone, light and proportion meet at the highest level.

Hawthorne agent presenting a campaign to clients

A more personal approach.

We take on fewer campaigns by choice, so every home receives the focus, strategy and presentation it deserves.

Boutique Service

Direct access to a senior agent from first appraisal to final settlement. No handovers, no junior teams.

Strategic Marketing

Tailored campaigns across digital, print and our private buyer network, presented to magazine standard.

Local Expertise

Two decades of inner-Melbourne knowledge, street by street, buyer by buyer.

Exceptional Negotiation

Calm, considered and relentless on your behalf, with a track record of results above reserve.

More than a property.
A way of life.

The best homes are inseparable from where they sit: leafy streets, a favourite café, a school you trust, the city minutes away. We sell the life, not just the floor plan.

Tree-lined Melbourne street in golden light
Premium Melbourne laneway café scene
Julian Brooke, Director and Lead Agent at Hawthorne Property Group

Meet the people behind the results.

I started Hawthorne with a simple conviction: selling a home is personal, and it should feel that way from the first conversation to the moment the contract is signed.

Over twenty years across Melbourne's inner east, I've learned that the best results come from preparation, presentation and genuine negotiation, not pressure or promises.

I take on a deliberately small number of campaigns each season, because the home you're trusting me with deserves my full attention.

Julian BrookeDirector & Lead Agent
$750M+
Career sales
94%
Auction clearance
20 yrs
Inner-east focus

A clear strategy. From day one.

A transparent, four-step path designed to position your home for its best possible result.

01

Property Appraisal

An honest, evidence-based assessment of your home's value and its position in today's market.

02

Campaign Planning

A tailored marketing and presentation strategy built around your home and your timeline.

03

Launch & Marketing

A polished campaign across every channel, reaching the right buyers from the first weekend.

04

Negotiation & Sale

Skilled negotiation to convert genuine interest into the strongest possible result.

Results that matter.

The numbers behind the campaigns, and one recent result we're proud of.

21
Avg. days on market
94%
Auction clearance rate
89%
Sold above reserve
4.9★
Client rating
Recently sold luxury home with pool in Prahran
Recent Sale

Sold

18 Arthur Street, Prahran
$4,650,000
4 Bed · 3 Bath · 2 Car

A bespoke campaign, premium presentation and an extensive buyer network delivered an exceptional result in a competitive market.

High Demand

Strong buyer enquiry and multiple competitive offers.

Premium Exposure

A marketing strategy across digital, print and database.

Strategic Result

Achieved an outstanding price, well above reserve.

Happy Clients

Another outstanding outcome for valued vendors.

“Professional, strategic and impressive from start to finish.”Vendor, Prahran

Trusted by Melbourne homeowners.

Julian achieved a result we genuinely didn't think was possible. Every step felt considered, calm and completely in our corner.
The Whitmore Family, Kew
The marketing was exceptional and the communication constant. It felt less like a sale and more like a carefully run campaign.
Andrea & Paul, Armadale
Boutique in the truest sense. We had one senior agent who knew our home and our street better than we did.
Richard T., Malvern

Questions. Answered.

How much is my property worth?
Value comes down to your home's position, presentation and the current market, not a single online estimate. We provide a considered, evidence-based appraisal drawn from comparable local sales and live buyer demand, with no obligation.
How long does a campaign take?
A typical campaign runs three to four weeks from launch to sale, plus a short preparation period beforehand. We'll recommend the timing and method, whether auction, private sale or expressions of interest, that best suits your home.
What are your fees?
Our fee is a transparent percentage of the sale price, agreed in writing upfront with no hidden costs. Marketing is quoted separately and tailored to your campaign, so you only invest in what will move the result.
When should I sell?
The best time depends on your circumstances and the market, not just the calendar. Spring and autumn are traditionally strong, but well-presented homes sell well year-round. We're happy to advise honestly on timing at your appraisal.

Let's discuss your property.

Request a private, no-obligation appraisal. We'll be in touch to arrange a time that suits you.

Private & confidential · No obligation · A considered, honest assessment

Thank you

We've received your request and will be in touch shortly to arrange your private appraisal.

Melbourne homeowner overlooking the city skyline at sunset

The right sale starts
with the right strategy.

Book a private appraisal and let's talk about what your home could achieve.

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